Arm's push to capture more than 50% of the PC market succeeds, it would reorder the market, which has been dominated by Intel's x86 chips for decades . Arm's technology, which powered the rise of smartphones, is now being embraced for use in personal computers . Microsoft's plans to launch a new breed of PCs with artificial intelligence features, running on Arm-designed chips, have further boosted the demand for Arm's technology in the PC market