The modern media ecosystem makes it even easier for propagandists. It's more common to see the most recent comments from someone, divorced from any historical track record - which can make them seem to be more accurate and consistent than they truly are.
How many podcasters and sensationalist bloggers make a living by repeating this pattern:
- "things are bad right now! [Description of what is bad]. Here's what will happen next! [This prediction winds up being wrong]"
- time passes... Different bad things happen... "See I told you things would be bad. [repeat above with different topics]"
I don't think Dugin is entirely wrong about the multipolar world analysis, but once people get into prediction territory I tend to get off the ride (and doubly-fast if they start getting into eschatology).