The cycles are about the same length and it's probably the same as the medium heat setting on the dryer I have.
I haven't figured out a way to measure how much power the dryer was using on each cycle. It seemed like the heating element would turn on and off while the dryer was running. I don't have a meter that can record the total power usage for the cycle, so maybe I could stand at my clamp meter for 40min taking notes while its running to get a rough idea. My best guess is that the miner is pretty much on par with the power usage of the dryer.
There hasn't been a huge spike in the overall monthly power usage since I started using it and it was running a few hours a day in the summer time at least. If the miner was using more or less power than the dryer I didn't notice it in the power bill.