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 At some point you have to shift the risk to the risk managers. 

ETFs like bitcoin or gold has a value offering, especially for the everyday joe to easily buy without KYC, wallets, seed phrases,  market liquidity etc.  but also  losing their keys or whatever dumb shit they would do like get scammed.  

ETFs aren't for you, you're on fucking nostr. You probably run nodes and shit. These ETFs are for the uncles and aunts who want to be trendy with you, so just refer them to that instead of trying to orange pill them into a daze. 

Out of those that buy the etfs, some proportion will self realise,  and become self sovereign. Majority won't but will trade the ETFs as part of their portfolio.

Getting the majority to even consider Bitcoin should be seen as a win, let alone add it to their portfolio.  

nostr:nevent1qqs8vypr7tjplj3dfzufq63hfsx2l3rdmru0e30k75pshcy794fsghgpz4mhxue69uhhyetvv9ujuerpd46hxtnfduhsygpw6dvkad0xulqdd7dwrgqu450ypwks9mv7ygslcv33vf9f3dxv0qpsgqqqqqqsn8w25e