𝟐 - 𝐆𝐮𝐚𝐫𝐝 𝐘𝐨𝐮𝐫 𝐈𝐦𝐚𝐠𝐞: Refrain from thinly veiled insults disguised as humor. Avoid publicly discussing your shortcomings, as competitors may use this information against you.