Companies use a falling knife as a baseline of what is profitable or not. It is a falling knife because it is a constant underestimation of what inflation is, or worse still they may not consider inflation at all.
So a company makes $10,000 more profit last year, they seem to be doing well, stocks are up, but this year they find themselves working harder than ever to break even.
When you invest, do you see a 5% annual growth and think: nice 5% growth, or fuck 5% loss?
Inflation is not 2%, 3%, 5%, it really depends on what your lifestyle is like to know for sure, but to be safe, we can say it is really 10%.
Unless you are managing your own accounts and making mad gainz, you are probably doing on average as well as the indexes. They are constantly growing, not because companies are innovating so well, but because they are managing to beat inflation. And then you have some companies in the index in the name of diversification that are profitable but not past inflation that drag it all down.
Diversification made sense when industries could go bang. Tech is cool, but it could be a phase, so diversify to energy and newspapers. Oh newspapers are dead, thank god I diversified to tech.
The thing that is the next tech boom, the next industrial boom, the next automobile industry, is Bitcoin. The other benefit to diversifying was maybe Ford would be king, maybe Mercedes, well Bitcoin has no competition.
Nowadays, no one is making money, the money is a black hole reaching terminal velocity. Bitcoin is the only thing that outpaces consistently and when companies use Bitcoin as a baseline, and when they use it as their treasury to fund things, then they will start to outperform Bitcoin by being productive on a stable base money that isn't a falling knife.
Bitcoin may also be boring by then, perceived to be just stable because everything is relative. Standing on the dollar, Bitcoin is volatile to the up-right. Standing on Bitcoin, the dollar is volatile to the bottom-right. $1 profit is profit because $1 is percevied as $1 even if it dropped to only be able to buy $0.40 of things. 1BTC = 1BTC because it is 1/21M forever. Can't say that about the dollar.
With stocks, you'll see the number go up, you'll feel richer, but it won't last and you will either always be chasing higher highs, or you'll realise that you only got poorer slower than your friends.
With Bitcoin, you'll see your spending power go up.