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 Use nostr as your content platform and share your posts as you would with any of your content.

That’s the strongest signal you can send. No explaining, no convincing. The act of usage is the statement.

People are curious and want to find out what is it what you’re using and why.

This is the point where the onboarding and easy sign-up becomes relevant: when they follow the link you post and land on your post.

It matters what links you share since nostr is not a single app/service destination. 
 i think this is a great idea. Cross platform sharing without needing to breathe it down people's throat and invoke curiosity. And everyone can chip in. 

What are your thoughts about people who don't use other social platforms ?  
 Do you. What comes naturally. If you post only here how do you let people know about your posts?

Nostr should bring you joy, happiness and value by being useful. If it feels like work then you’re now doing something right.

You’re not using YouTube, Netflix etc. to market it to others. You may share some of their links/content because you find something valuable to share.

Play with nostr and find new ways to use it. When you discover something brilliant and it does not exist build it.

That’s how Twitter got hashtags, threads etc. People just invented them because they were useful. 

Do you, and just do it.