💯 post for the love of what you’re creating/posting. Here’s how I think about it. People like authenticity, and when you’re consistently authentic there are naturally going to be some who don’t like what you’re doing/saying/creating. But you’re not creating it for them. You’re creating it because you love it, whatever “it” is, and the people who also love it will eventually start seeing it, and that’s who you want seeing it anyway. It’s about consistency and authenticity and finding people you connect with and who connect with you.