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 "Every company needs a bitcoin strategy, because every company needs to avoid extinction."

https://tftc.io/new-era-for-bitcoin/ 
 Curious on the logistics of doing so. Let's say your company simply wanted to start by putting bitcoin on their balance sheet, with initial plans of having it sit as a long term asset and adding to that reserve monthly as operating income allows. Are companies maintaining their own hardware wallets, as any individual should, or is the common path to use a third party as to maintain compliance with accounting/financial reporting regulations (or at least take additional measures in doing so) while accomplishing the goal of putting bitcoin on the balance sheet? Any additional resources you could point me to? Thanks 
 Unchained Capital can provide ongoing support in setting up a multi sig that could provide self custody along with good controls for a larger entity.