nostr:npub1dugpgfap4alul20lyn2vglwud8tss4ytd008l7v0pnm8w97lvnlqfzmkax

* They bought into this so thoroughly they renamed the company "OneCircle". 

IMO it's not ideal, but nothing in drinks (or any) logistics is really. Plastic is light, better payloads for less fuel, steel is heavy and  energy & chemical intensive to clean (I am told worse per unit than the footprint of plastics recycling) — but also has a huge reuse lifespan. It's murky territory to find good stats on such things, almost all studies are partisan.