Maybe you have seen Mullvad VPN ads in the subway or in the streets. There is a reason why we enjoy to run outdoor ads: traditional outdoor ads don’t collect data or micro-target people. Take a look at some of the units here: https://mullvad.net/blog/advertising-that-targets-everyone https://files.mastodon.online/media_attachments/files/113/363/148/531/212/125/original/8d2df61b1f401b1d.jpg