If you're a team developing full-time on a project, you should be releasing a stable increment every couple of weeks, at the latest. Gigantic merges are impossible for humans to review, and it means we have to beta test the entire thing, at once.

The users just mass-downloaded this, even though it's been off in a dev branch for months and is a major release (even if it's missing some of the changes I expected, like improved login).