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 The year of Taylor Swift is ending, but a new era is just beginning - and it could be more powerful than AI

The creator economy is set to double in size in 2024. Smart brands are already recognizing the opportunities that creators present to connect with consumers

https://www.businessinsider.com/the-creator-economy-will-double-in-2024-marking-a-new-era-for-bra-2023-12