Oh lolol, I totally disagree. JayZ was dissed by Tupac in the 90’s and tossed Dame Dash aside in the 2000’s and went on tour with Rkelly in 2002. He was sheisty long before he ever heard of bitcoin. 

By the 2010’s he was going by hov and was a major player in the music industry. His wife has always been a media darling. Even if they tried to connect Jay to bitcoin it’s not going to do anything but make more people curious about it. 

His die hard fans will probably see it as protection against the FEDS and those who find him deplorable won’t care one way from Friday. 

I think his ties to Bitcoin will further prove whether or not he is a trash human especially if the organization was to help empower people with Bitcoin and he used it to launder money instead. Worst to worst more FUD comes out but that’s also good for Bitcoin.